Communications Coordinator

 

Opportunity/Position Synopsis 

The Communications Coordinator will work closely with the Executive Director to create and oversee the implementation of a strategic approach to communications and marketing which includes donor cultivation, delegate engagement, delegation marketing, social media management and strategy, website management and development, advertising, the design and creation of print, online, and video materials, and other strategic initiatives designed to raise the organization’s profile and amplify its impact. Some travel may be required. 

 

Leadership 

  • Participates with the Executive Director in developing a vision and strategic plan to guide the organization and present to the Board. 

  • Uses marketing and communication strategies to promote positive public image of EP with key audiences (prospective delegates, former delegates, funders, board members) and advance efforts to raise money 

  • Leads organizational approach to message development and framing, including identifying organizational storylines and subject matter  

Primary Duties and Responsibilities 

Designs and implements communications goals and strategies (80%) 

  • Creates an annual communications and marketing plan to engage EP’s key audiences and promote positive public image for EP and advance EP recruiting and fundraising goals 

  • Design and implement social media plan as well as website changes and updates 

  • Creates and implements plans to engage, involve, and upgrade EP’s core constituents, former delegation participants 

  • Creates and manages annual communications calendar identifying which forms of content will be sent to which audiences 

  • Maintains, manages, and provides regular updates to EP’s website as needed (approximately weekly)  

  • Creates regular content for social media channels.  Leads growth of EP’s social media footprint and online engagement 

  • Implements email campaigns in support of program and fund development goals by working with other staff.  Manages email list group segmentation 

  • Coordinates production of 12 newsletters per year in conjunction with Programming to coincide with Virtual Delegations  

  • Markets upcoming delegations across online platforms, including managing modest advertising budget for ads 

  • Coordinates productions of yearly annual report. Works with other program staff to plan content and messaging for this. 

  • Produces marketing fliers for delegations  

  • Occasionally produces EP brochures and event fliers 

  • Oversees widespread dissemination of media produced on delegations by delegates, including: 

    • Shares and disseminates written, image, and video content produced by delegates  

    • Manages online blog for each delegation 

    • Manages photo and video archives for each delegation, including identifying best photos for future publication use 

    • Pursues media exposure or placement as appropriate 

  • Oversees EP’s use of video, images, and new media, to pursue communications and marketing goals 

  • Coordinates and supervises volunteers for specific communications and marketing projects.  

  • Tracks and reports quarterly online analytics in the communications and marketing plan, including: 

    • Website and social media sites 

    • Advertising and marketing strategies 

    • email open rates, engagement, and other analytics 

  • Manages communications and marketing budget  

  • Works with the Executive Director to identify and plan fund development targets and strategies, including: 

  • Coordinates the Direct Mail program to meet annual campaign fundraising goals 

  • Coordinates the Online Giving program to meet annual campaign fundraising goals 

  • Coordinates donor cultivation of EP delegates after their delegations 

  • Collaborates with the Fundraising Committee and Executive Director to develop, cultivate, and retain new donors, including identifying opportunities to grow EP’s lists, and develop constituent models  

  • Supports editing, material-production, and content needs for other fundraising strategies, including grants, major donors, and monthly donors. 

  • Collaborates with Fund Development Team on the planning and execution of additional fund development priorities determined strategically useful 

  • Produces regular quarterly reports evaluating success towards goals for direct mail, online giving, and delegate giving 

  • Supervises interns and volunteers to assist with position tasks 

  • Engages in opportunities for learning, growth, and professional development related to communications, marketing, and fund development 

Administration (10%) 

  • Ensure proper documentation of various processes and procedures  

  • Attending team meetings and one on ones/supervision with ED on a regular basis  

  • Attending meetings with Board if and when requested 

Fundraising (10%) 

  • Assisting when needed for end of year and other fundraising campaigns for Eyewitness Palestine 

 

 

Reports to: Executive Director 

Supervises: Social Media intern and/or consultant 

 

Status: This is a full-time position with generous benefits, including full health care, 20 vacation days, comp days for weekends worked, and seniority raises 

 

Salary Scale: $60,000 per Annum  

 

 

Skills and Qualifications 

 

  • At least three years of communications, marketing, or public relations experience 

  • Bachelor’s degree, preferably in Communications, Marketing, Public Relations, English or a related field 

  • Excellent written, verbal, and editing skills in English.  Other languages a plus. 

  • Proficiency with Windows and Mac operating systems, Microsoft Office applications, and social media platforms 

  • Demonstrated experience in using online communications tools, including WordPress, social media, and mass email communications. 

  • Broad understanding of Palestine/Israel politics 

  • Creative and flexible problem-solver 

  • Demonstrated ability to meet deadlines and manage multiple priorities while working with multiple individuals 

  • Familiarity with Eyewitness Palestine a plus 

  • Commitment to social justice and strong belief in mission and values of EP 

  • Ability and willingness to supervise a few key volunteers to assist in your work 

  • Demonstrated understanding of theory and practice of multi-channel communications planning 

  •  Storytelling skills and experience   

  •  Commitment to values of EP, including principles of solidarity, features of organizational culture, and comfort working in EP’s structure 

  •  Ability to work with other (including remote) staff in a collaborative environment 

  •  Broad understanding of contemporary social movements in North America 

  •  Interest and ability to work constructively and openly with a wide range of individuals coming from a wide range of backgrounds and understandings regarding the politics of Palestine/Israel and social movements in North America 

Requirements:

  • Applicants must reside in New York, Connecticut or Massachusetts.

  • Application deadline is 5pm January 17, 2025.

To apply, please email the following to jobs@eyewitnesspalestine.org:

  • Cover Letter

  • Resume/CV

  • 2 work samples (one graphic and one written): These can include brochures you have written or worked on, flyers you have designed, copy of a press release, letter to donors, newsletters, infographic and/or any visual media you have designed. You can also make these relevant to Eyewitness Palestine should you wish to create new samples.